San Diego User Research Labs

The San Diego metropolitan area has more than 3.1 million residents, making it the third most populous county in California. The population of San Diego is estimated at 1.4 million.* San Diego is a great place to do research. It boasts one of the most diverse populations in the United States across several demographics: language, race, income, tech savvy, and education. 


Our two San Diego usability labs offer access to state-of-the-art technology and a comfortable environment for client teams to observe sessions. Labs are scheduled for client use exclusively and can be customized to suit a variety of needs. Sessions hosted at Insight Space can be streamed to authenticated observers anywhere in the world. 


  • Lab 1, Multi-purpose, 18ft x 20ft

  • Lab 2, Multi-purpose, 18ft x 20ft

Observation Rooms Include

  • Multiple cameras with pan-tilt-zoom capabilities 

  • On-screen, mobile, product, living room, and kiosk capabilities 

  • Large suite with street access, comfortable seating, private restrooms, and lounge

  • Wireless internet connection 

  • Two large TVs 

Study Coordination

Studies held at our usability labs are a worry-free experience. Along with the use of a dedicated lab space and observation room, we will manage the recruiting, scheduling, and incentives for all participants. Client teams can arrive the day of testing ready to observe sessions in a comfortable environment equipped with beverage service and Wi-Fi for optimal productivity while away from the office. Insight Space can arrange for catered meal service for convenience.  

Services Include

  • Participant recruiting, scheduling, and incentives 

  • Catered client meals (upon request) 

  • Test day session coordination 

Lab Rental & Hosting

  • One-on-one lab facility with flexible configuration for a variety of testing scenarios 

  • Multiple camera angles including pan-tilt-zoom capabilities 

  • Reception area with snacks and beverages 

  • Private observation room with street access 

  • High resolution picture-in-picture display 

  • Whiteboards for notes and brainstorming 

  • Easy restroom access for participants and observers 

  • ADA compliant facility 

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Getting Here


Located in the heart of downtown, our San Diego facilities are only blocks away from premiere hotels, quality dining, and cultural events.

Explore/print our visitors guide.

Insight Space
770 11th Ave
San Diego, CA 92101

(619) 404-0746


Metered street parking is available all around our office.

The closest parking lot is located at

1034 E St, San Diego, CA 92101

Driving Directions

From SAN International Airport:

Turn left onto Airport Terminal Rd

Continue onto N Harbor Dr.

Slight right to stay on N Harbor Dr.

Turn left onto W Broadway

Turn right toward 11th Ave

Turn left toward 11th Ave

Turn right onto 11th Ave (destination will be on the right)

From the North:

Take I-5 South toward s 10th Ave/Tenth Ave

Take exit 16 from I-5 S

Merge onto 10th Ave/Tenth Ave

Turn left onto G St

Turn left onto 11th Ave

From the South:

Head north on I-5 N

Take exit 15A toward CA-94 E/J St/M L King Jr Fwy

Merge onto 19th St, then turn left onto Market St

Turn right onto 11th Ave (destination will be on the right)